Hi! I’m Eric, a 3D and AI designer who came into the field through industrial design engineering. I started out designing physical products, specialising over the years in 3D rendering and animation for product showcases.

I moved fully into 3D art in 2019, landing in the scientific and medical world and falling in love with it. Fun fact, the principles were the same: translate technical data into compelling visuals without losing accuracy.

Today I’m based in London, working as Lead 3D Generalist at Random 42, where I’ve spent the last years producing visuals for most of the top brands in the scientific and medical industry.

Alogside, I’ve been investigating the latest AI tools since 2022, and over the last couple of years I’ve been using them to support 3D work in product visualisation projects, and building AI-driven image and video workflows that generate campaigns and social content at scale, while keeping the consistency and control you’d expect from a crafted production.

Always open to hear about new projects and ideas, drop me a message!

eric@ericpoderoso.com
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